fargo and co.
"an early 1900s heritage State Bank re-purposed as a bar with killer cocktails, burgers, brunch staples & chicken offerings"
brand
FARGO AND CO
location
MELBOURNE
industry
HOSPITALITY
services
BRAND + MARKETING COLLATERAL
year
2019-2021
Fargo and Co is one of Australian Venue Co’s cocktail bars with a bank-heist theme and located inside the heritage Swan Street State Bank in Melbourne, AU. Various briefs for this venue included requirements for on-brand material that would increase bookings, drive sales + strengthen the brand identity + strategy of the venue.
Project deliverables: POS, menu, email design, digital marketing collateral, printed marketing collateral, campaign marketing collateral, social media ads (paid + organic), signage, augmented reality cocktail experience design, illustrations.
